How To Juggle Your Side Hustle With Your Full Time Job

girl sitting at desk working on computer surrounded by cakes

I talk a lot about how you should have the guts to go for your dreams and taking the chance on starting your new business etc. But the reality is a lot of new businesses start as a side hustle, not everyone is in the position to just throw caution to the wind and dive in head first, much as they … Read More

How To Set Up a Legal Home-based Baking Business

How to set up a legal home based baking business

You’ve got your recipes down and your decorating skills are on point, so what’s stopping you from making it official?  The most common reason I hear for people not starting their own baking business is that the process of officially and legally registering a baking business just seems too daunting.   Well, I have good news – It’s really not as … Read More

Top 10 Tips for Starting a Baking Business

snugglemuffin owner, juliane grasekamp at cake stand at big feed, glasgow

There are so many great pieces of advice out there for starting a baking business – I probably read most of them when I set up my own! Everyone’s take on what transcends you from hobby-baker to bakery boss is valuable; and personal to them. Because everyone’s journey is different. But whilst our experiences are unique, there are some common … Read More

Don’t Make Me Choose! Why You Should Limit Your Menu

Girl trying to decide between two different cupcakes

One afternoon, returning from a client meeting, I passed a cute little bakery. I suddenly realised I needed cake (as you do). Inside, there was a startling array of cupcakes with every topping imaginable, pies of every filling, cream donuts, chocolate donuts, pistachio …you get the picture. My mouth watered; at first. Then it hit me. Indecision. Then confusion. And … Read More

Food Safety for Bakers

I was recently asked by a young enterprise organisation to give my top 10 tips for starting a business. Here’s what I came up with: (If you’re more of a video person, scroll to the bottom of this page for a video version of this post!) 1. Just Go For It There is never a perfect time to start a business, and … Read More

10 Truths About Running A Cake Business

SnuggleMuffin owner, Juliane Grasekamp holding a cake and frosting

Whether you’re thinking about starting a cake business or have been running one for years, you are bound to relate to the items on this list and they’ll hopefully give you a giggle.  Here are 10 truths about running a cake business. 1. You get to work with the highlights of peoples lives. One of the nicest things about running a cake … Read More

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